How we help you build and defend your reputation:
Building profile and thought leadership
You are at the cutting edge of your industry and policy makers do not truly understand the impact their policies may have on the industry and on consumers.
We will help you build a compelling case as to why politicians and regulators need to engage and work with you to address public policy issues. By building your profile and your reputation as a thought leader we will ensure greater influence over the policy debates that affect your business.
Media engagement and crisis communications
An effective strategy to influence policy making will often include carefully targeted media outreach to support reputation building and lobbying campaigns.
Having a baseline of media engagement is also useful in a crisis situation, when being able to respond quickly and from a position of trust is critical.
We operate fully integrated client teams who can work across detailed policy engagement and deliver sophisticated traditional media and social media strategies.
Addressing the public sector market
The public sector in the UK and other European countries is a key market for almost all sectors. In addition, EU institutions direct large amounts of public funds to support cutting edge research and the application of new technologies.
Understanding the policy priorities of public sector customers, and the politicians who are ultimately responsible for public services, is central to building successful commercial relationships in these markets.
We will help you understand the dynamics of the market, identify opportunities for sales or research funding, build you profile amongst procurement decision makers, and tailor your commercial messages to resonate with public sector audiences.
case studies
Event organisation - TransferWise case study
Reputation building - DJI case study maybe?
Integrated campaigns - To help you raise your profile and build up your reputation as a trendsetter company and a trusted partner, we can design integrated campaigns that combine policy events, one-to-one meetings with policymakers and social media activities.
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