---
title: Reputation building | reputation management & political PR
description: Our reputation building strategies will help build your company's profile with government, the media and the public, to give you greater influence over the policy debates that affect your business. And we'll be there to minimise reputation damage when things go wrong.
image: https://www.inlinepolicy.com/hubfs/Icons/new%20colour%20wash/Inline%20Web%20Icons%20SINGLES-21.png
---

[![Inline Policy logo](https://www.inlinepolicy.com/hubfs/in-line-logo-horizontal-RGB-BLACK.svg "Inline Policy logo")](https://www.inlinepolicy.com/)

[Talk to Us](https://www.inlinepolicy.com/contact-us)

![reputation-page-main-banner.png](https://www.inlinepolicy.com/hs-fs/hubfs/Full%20Width%20Background%20Banners/reputation-page-main-banner.png?width=1906&name=reputation-page-main-banner.png "reputation-page-main-banner.png")

# Reputation Building and PR 

We help your business achieve cut-through and get noticed.

Our strategies build your company’s profile in line with your objectives vis-à-vis government, media and public opinion, positioning you as a key stakeholder in your sector.

## How we help you build and defend your reputation

![Inline Web Icons SINGLES-21.png](https://www.inlinepolicy.com/hs-fs/hubfs/Icons/new%20colour%20wash/Inline%20Web%20Icons%20SINGLES-21.png?width=181&name=Inline%20Web%20Icons%20SINGLES-21.png "Inline Web Icons SINGLES-21.png")

### Building profile and thought leadership

We help you build a compelling narrative for why politicians and regulators need to engage and work with you to address public policy issues.

We can organise a range of events for clients — e.g., roundtables, policy breakfasts and workshops — and draft on their behalf social media posts, blogs, op-eds or other texts.

![Inline Web Icons SINGLES-17.png](https://www.inlinepolicy.com/hs-fs/hubfs/Icons/new%20colour%20wash/Inline%20Web%20Icons%20SINGLES-17.png?width=181&name=Inline%20Web%20Icons%20SINGLES-17.png "Inline Web Icons SINGLES-17.png")

### Media relations and crisis communications

We help you launch targeted media outreach to support reputation building and lobbying campaigns. We operate fully integrated client teams who can work across detailed policy engagement and deliver sophisticated both traditional and social media campaigns to support your public affairs strategy.

 

![Inline Web Icons SINGLES-18.png](https://www.inlinepolicy.com/hs-fs/hubfs/Icons/new%20colour%20wash/Inline%20Web%20Icons%20SINGLES-18.png?width=181&name=Inline%20Web%20Icons%20SINGLES-18.png "Inline Web Icons SINGLES-18.png")

### Public sector procurement 

We help you understand the dynamics of the public sector market, identify opportunities for sales or research funding, and tailor your messaging to resonate with public sector audiences.

## case studies

[![Inline Policy Case studies TransferWise](https://www.inlinepolicy.com/hs-fs/hubfs/Case%20studies/CS%20new%20design/Layer%2086.png?width=717&name=Layer%2086.png "Inline Policy Case studies TransferWise")](https://www.inlinepolicy.com/case-study-transferwise-foreign-exchange-market)

#### TransferWise

## TransferWise

### Building a reputation as an industry thought leader

[ READ MORE ](https://www.inlinepolicy.com/case-study-transferwise-foreign-exchange-market)

[![Gett](https://www.inlinepolicy.com/hs-fs/hubfs/Case%20studies/CS%20new%20design/Layer%2085.png?width=717&name=Layer%2085.png "Gett")](https://www.inlinepolicy.com/case-study-gett-on-demand-mobility)

#### Gett

## Gett

### Building profile and engagement with the EU institutions

[ READ MORE](https://www.inlinepolicy.com/case-study-gett-on-demand-mobility)

**Event organisation** - TransferWise case study

**Reputation building** - DJI case study maybe?

**Integrated campaigns** - To help you raise your profile and build up your reputation as a trendsetter company and a trusted partner, we can design integrated campaigns that combine policy events, one-to-one meetings with policymakers and social media activities.

![services-image-show-hide-1A.jpg](https://www.inlinepolicy.com/hs-fs/hubfs/Services%20pages%20images/services-image-show-hide-1A.jpg?width=700&name=services-image-show-hide-1A.jpg "services-image-show-hide-1A.jpg")

![services-image-show-hide-2A.jpg](https://www.inlinepolicy.com/hs-fs/hubfs/Services%20pages%20images/services-image-show-hide-2A.jpg?width=700&name=services-image-show-hide-2A.jpg "services-image-show-hide-2A.jpg")

![services-image-show-hide-3A.jpg](https://www.inlinepolicy.com/hs-fs/hubfs/Services%20pages%20images/services-image-show-hide-3A.jpg?width=700&name=services-image-show-hide-3A.jpg "services-image-show-hide-3A.jpg")

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3. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

![inline-policy-reputation-cta-banner](https://www.inlinepolicy.com/hs-fs/hubfs/Services%20pages%20images/inline-policy-reputation-cta-banner.jpg?width=2650&name=inline-policy-reputation-cta-banner.jpg "inline-policy-reputation-cta-banner")

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[![Download white paper now](https://no-cache.hubspot.com/cta/default/3903067/23ded975-898d-43e4-86d9-4088c5d40d3d.png)](https://cta-redirect.hubspot.com/cta/redirect/3903067/23ded975-898d-43e4-86d9-4088c5d40d3d)

## Why Inline

“Inline were great to work with at Party Conference. They helped create a lively and engaging event that captured a lot of interest. Their professionalism, efficiency and attention to detail were key in making sure that things on the day went without a hitch.”

#### Jo White, Director of Communications, TransferWise

#### [Find out more >](https://www.inlinepolicy.com/case-study-transferwise-foreign-exchange-market)

"Inline Policy are a fantastic agency to work with who operated like a natural extension of GCP. Their knowledge, contacts and engagement with governments, key policy makers and other strategic influencers within the climate finance space was second to none. What's unique about Inline Policy is their ability to provide a comprehensive service combining great external affairs advice and support with transparent and measurable reporting."

#### Rachel Mountain, Head of Communications, Global Canopy Programme

“Inline provided astute strategic advice on political and regulatory challenges across all of our global markets. Their ability to craft thoughtful and compelling position papers, to provide immediate guidance on how best to respond to policy and media developments, and to tailor their political analysis to our business imperatives, made them a highly valued extension of our team. Their dynamic and personable team were always able to offer solutions at short notice, and I would have no hesitation in recommending them to others.”

#### Donata Lees, Communications Director, Deliveroo

“Inline efficiently organised campaigns for us across European markets. They were quick to spot regulatory trends and analyse how they might impact our business. They are now a strong ally to our company and sector and their advice has been invaluable to us.”

#### Adeline Cantais, General Counsel, HouseTrip Limited

#### [Find out more about our work with UK Short Term Accommodation Association >](https://www.inlinepolicy.com/case-study-staa-short-term-accommodation)

"Inline played an integral part in YoBike’s success when we entered new UK markets. The team’s expertise in local government informed our business strategy at the early stages of our growth and meant we were able to quickly move into new markets. I never hesitate to recommend Inline to my contacts." 

#### Jade Ebenezer, Director of Business Development, YoBike

#### [Find out more >](https://www.inlinepolicy.com/case-study-yobike-dockless-bike-sharing)

"Inline provide us with the information and insight we need across legislative, policy and regulatory developments in France, the EU, the UK and a number of other European markets. Their briefings are always timely and provide the right level of information to help us pilot our public affairs strategy. Their work and insights contribute to bringing value to our business."

#### Sviatoslav Beysens, Head of Public Affairs, Drivy

#### [Find out more >](https://www.inlinepolicy.com/case-study-drivy-political-and-regulatory-monitoring)

![testimonial-image.png](https://www.inlinepolicy.com/hs-fs/hubfs/Testimonials/testimonial-image.png?width=204&name=testimonial-image.png "testimonial-image.png")

“Inline were great to work with at Party Conference. They helped create a lively and engaging event that captured a lot of interest. Their professionalism, efficiency and attention to detail were key in making sure that things on the day went without a hitch.”

#### Jo White, Director of Communications, TransferWise

## Insights

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